EUROFRUIT
July-August 2018

VEZYROGLOU FARM brings BABY KALE to Greece

By Fred Searle – EUROFRUIT

Salad producer Vezyroglou Farm is first to grow the baby leaf in the country, looking to tap into growing demand for superfoods. 
Greek salad producer Vezyroglou Farm is set to launch three new bagged salads, becoming the first company to grow baby kale in the country. The firm, which grows lettuce and baby leaf, is looking to benefit from a growing trend for superfoods and healthy eating in Greece and other European markets. Predominantly supplying the domestic retail and foodservice markets, the company will start distributing its new Kale Mix on 1 May, along with two other bagged baby leaves: red mustard and red mizuna. The unwashed KALE MIX will be labelled a superfood on its packaging – a first for the producer, which is hopeful the new product will sell well in Greece following three years of trials. Demand for bagged salads is growing in the country and Vezyroglou Farm’s business development manager Alexis Egglezos attributes the rise the convenience and competitive price of the product.

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FruitExpo Special by Froutonea
Απρίλιος 2017

VEZYROGLOU FARM ΤΟ «ΠΕΡΙΒΟΛΙ» ΣΤΟ ΠΙΑΤΟ ΣΑΣ!
Για ακόμη μία φορά η εταιρεία Vezyroglou Farm καινοτομεί και εκπλήσσει ευχάριστα τον Έλληνα καταναλωτή, φέρνοντας το «περιβόλι» στο πιάτο του!

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